When you’re in the initial planning phases of setting up an ecommerce site, selecting a platform is a daunting challenge. There are dozens of software solutions out there. Going through each one’s benefits and features is a timely, painstaking exercise. One key factor in choosing an ecommerce system is price. Package pricing is generally based around business size, and some platforms are designed to work specifically with enterprise companies. And then you have your free open source ecommerce solutions. If you’re in a small startup business, the word “FREE” is going to catch your attention. “I get to put my products on the web for free? What could possibly go wrong?” Actually, a lot can.
Support and Hosting
One of the main problems with choosing a free ecommerce platform is that you are mostly on your own when it comes to running and hosting it. Sure, a number of open source ecommerce systems boast having active communities full of development support. In most instances, however, these developers are not going to hold your hand as you go through all your problems. Say that you’re gearing up for the holiday season and something breaks. One of the few things you can do in this case is submit a post to the ecommerce system’s community forum, pray for the best, and hit F5 a bunch of times. It’s worth noting that some open source platforms offer support at a price. This may prove expensive in the long run since some lock you into contracts, while others charge a costly rate per each incident. Continue reading The Pitfalls of Free Open Source Ecommerce Systems
Have you heard about this site, called “Etsy”, and wondered what the heck an “Etsy” was? Also, why is this becoming a word known by most of your friends and family on Facebook? It’s no accident or mistake. Nope. The truth is that the word “Etsy” is not a word at all! It was made up! A designer word. Designed to be memorable – ala Google. And, the truth about this word – err, this business – is that it is an efficiently pleasurable way to share your creations and vintage items with the world, and make some money while you’re at it! You’re probably wondering, however, “Hmmm, how does this Etsy work? And, how can I monetize my hobbies, be it through Etsy, or otherwise?” Continue reading How Etsy is Turning Your Hobby Into a Business
So you’ve heard the term ‘lifestyle entrepreneur’ and you’re intrigued. It sounds great, right? Location independence, financial independence and the ability to create something that has impact on the world, whilst living on your own terms. Who wouldn’t want those things?
Dealing with doubts
However, maybe the doubt has begun to creep in. You mentioned it to a few of your friends, or maybe your partner or family, and they just stared at you like you were talking in the Klingon tongue. Or worse, maybe they told you that it was a pipe-dream or unrealistic goal. Continue reading Examples of Three Successful Lifestyle Entrepreneurs
Which platform to choose for your online store is one of the biggest and most important decisions you will make as an ecommerce entrepreneur. The choice isn’t easy, because no one solution is perfect for every store owner. Let’s see how two of the most popular options compare.
Let The Battle Commence!
Imagine for a moment that the various ecommerce platforms are gladiators competing against each other to represent you, the king or queen of your domain, in your quest to dominate your market niche.
Stepping into the arena today to try to win your trust and business are Shopify and Magento. Continue reading Ecommerce Battle: Shopify or Magento. Who wins?
So you’ve finally taken the plunge and decided to set up your own online store using Shopify. Smart choice!
Shopify is known as one of the best ecommerce solutions thanks to its ease of use and reliability. What’s more, with 50,000 storefronts created in 7 years using the service (TechCrunch), you can be sure that you’re not alone. Sure, that means more competition, but it also means that there are existing options for pretty much any feature you would want to add to your online store.
Plugged In and Ready to Go?
With Shopify’s built-in features and customizable design, you can get started tweaking your store’s theme and adding products for sale right away. There are even built in Search Engine Optimization (SEO) features and the ability to add Google Analytics to your site in order to track user behavior and traffic trends. Continue reading 5 Shopify Plugins That Every Ecommerce Store Should Start With