You own or operate an e-commerce store, and you’re using social networks like Facebook and Twitter, but you’re now looking for a new customer base. Have you considered Pinterest? If not, I highly recommend that you do. Pinterest is a great tool for driving web traffic to an e-commerce site as help increase sales for your e-commerce site.
Demographics and Behaviors of Pinterest Users
In order increase sales for your e-commerce site you need to be able to understand the demographics and behaviors of users on Pinterest. According to PEW research, their report stated that Pinterest attracts “Women, adults under 50, whites, those with some college education.”
According to the same report, 1 in 4 women that used the Internet, also used Pinterest, compared to only 1 in 20 men. Continue reading How to Increase Sales On Your Ecommerce Site Using Pinterest